The Covid-19 pandemic brought the economy to a screeching halt, and while it has started its long road to recovery, the economy we knew is … Copyright © 2010–2020, The Conversation US, Inc. Digital consumption is on the rise and unlikely to slow down any time soon. WHEN I was in the RAF 50 years ago, this problem was solved by defining it out of existence. We need to realize that a clock gives us a means of reading time. And we're lagging behind in getting there. While some see it as cost-cutting, or a way for Apple to profit further by forcing customers to buy the products separately, the technology giant said the goal was to reduce its carbon footprint. The real question is: what is mid-day? No we don't. To try to represent time in a digital way, we must realize that noon and midnight are only words. This comes from Twitter user @iAppleTimes, who tweeted to say the two phones would be discontinued after the iPhone 12 launch, and also that … 12.01 just after noon is similarly 12.01pm. in hour/minute language and ll.59.59pm in hour/minute/second language. Write the number that comes after 16 23 35 40 43 49 52 57 61 64 76 89 91 93 95 99 Write the number that comes before 14 19 25 30 33 37 41 44 46 49 52 55 I personally will not wear the digital watch, because it gives me the false feeling that it is exact. So where does that leave us? 12am is the exact moment the 12th hour of the morning finishes (am), and similarly for pm. Therefor 12am is midday and pm would start straight after. As we normally count hours numerically adding 1 to the previous hour and as in a normal sequence 12 comes after 11 if it is then 11pm midnight must be 12pm and at the same time 00.00am so 1 minute past midnight is 00.01am the same applies to noon 11am being followed by 12am and at the same time being 00.00pm. Without a shift to a standardised plug-in charger, a wireless charging boom could be an environmental disaster (even though it’s perhaps inevitable due to its convenience). Let's look at a nasty example. But even if abandoning chargers is a way for Apple to save money, the action could have a significant, positive impact on the environment. When the time reaches noon, it is PM. Midnight needing to be qualified further as the end or beginning of a particular day. The argument that it is both ante and post midday does not hold. While the shift could reduce the company's carbon footprint, users shifting to wireless charging will use more energy. And though this concept is more obvious for noon, the same is true for midnight. 12 noon and 12 midnight are the only true values. This may be a concern, as the sustainability advantages of not including a charger could come alongside increased energy consumption. As it is dark then, I've always supposed it is midnight. It gives the correct time twice a day. Time is a fluid, always changing value. As one reply says the armed forces use 23:59 and 00:01. The new phones, launched at a virtual event broadcast from Apple's headquarters in Cupertino, include the iPhone 12, the iPhone 12 … QED. It’s worth considering whether Apple’s main incentive is simply to cut costs, or perhaps push people towards its own wireless charging devices. These concerns are not without merit. Do we believe that there is actually a time known as 00:00:00. Another word for come after. Write an article and join a growing community of more than 117,200 academics and researchers from 3,789 institutions. As you get your regular menstrual cycle after 28days! (Try booking some meetings, lunches etc at 12.00am and see the result.). Read more: E-waste includes different forms of discarded electric and electronic appliances that are no longer of value to their owners. Associate Professor - Information & Communication Technology (ICT), CQUniversity Australia, Senior Lecturer/Discipline Lead – Information Systems and Analysis, CQUniversity Australia. "a.m." means "ante meridiem" which means "before midday" and p.m. means "post meridiem", which means "after midday". And the same goes for the written time. Our current 11am would be 1am, closely followed by noon which would be 0am or 0pm (either - think 'noon' as in 'none'*). EITHER, since it is both 12 hours before and after noon. If we take this to be true then we can see that military time as it is known uses 2400 because it is the end of that day and a full 24 hours otherwise why don't all of our clocks say 00:00:00. Is there a solution to all the confusion and differing opinions? But one minute after midnight (12.01) is unquestionably am. Citing an increase in e-waste and consumer frustration with multiple chargers, the European Parliament has been pushing for standardised chargers for mobile phones, tablets, e-book readers, smart cameras, wearable electronics and other small or medium-sized electronic devices. We only call it 12 o'clock because of the number on the dial. Working on the 24-hour clock meant that there was no difficulty with midday - 1200 hours - but the Air Force could not countenance 0000 hours for midnight. Apple releases fast 5G iPhones, but not for Australia. NEITHER, in the strict meaning of the words. CQUniversity Australia provides funding as a member of The Conversation AU. My opinion: Midnight is neither 12pm nor 12am. Further to my previous comments, I am DISGUSTED at the ignorant statements that midnight has equal claims on AM and PM - HOW CAN MIDNIGHT BE PM OF A DAY TO WHICH IT DOES NOT BELONG - it MUST be 12am as it clearly belongs to a NEW day - the fact that the hour changes from ll.59pm (one minute before midnight) to 12.00 proves that the new hour must be either still in the same day or the new day - it MUST be the first hour of the new day, the previous day finishing at 11.59pm. You should really pay attention to the abbreviation. To argue that it is also P.M (post mid-day) is irrelevant because it is only post mid-day Sunday not Monday.